Increase Restaurant Revenue at Your Hotel With a TV

Every business needs to continuously seek out ways to increase their customer base to have a steady flow of traffic through their space. If you own a hotel, then encouraging more guests to choose your in-house restaurant rather than eating in their room or going to a separate location sometimes takes more than just great food. Adding one or more TVs may be the additional draw that you need to increase sales. 

Welcome Single Travelers

Hotel guests who are traveling on their own may refrain from dining areas when mealtime arrives. Instead of sitting alone in public, they may choose to order room service or buy snacks and takeout from other restaurants or grocery stores.

When TVs are available, the solo visitor will feel more comfortable about dining on their own since they will have something to do while they eat. Their visit to the restaurant also makes it possible to upsell additional beverages or a dessert that may not have been purchased through room service. A comfortable experience also makes them more likely to return to the restaurant for their next meal as well. 

Captivate Your Audience

It is possible to set up hospitality TVs so that they play commercials and general programs broadcast by local cable or satellite companies, as well as some internal advertising. Include hotel information to allow restaurant patrons to see all of the services offered as well as any upcoming specials or events. You can even include dessert or drink specials to encourage the watchers to place additional orders. 

Help People Linger

Guests may happily remain through dessert in order to finish watching a sporting event or a movie. Studies have shown that people often eat about 25% more calories when they eat while they watch TV. So the addition of the entertainment from television sets could help the restaurant sell more without any increased effort from the wait staff. 

Invite Local Visitors 

Hotel restaurants often suffer during the off-season because fewer guests are staying at the hotel during this time. Advertise your restaurant locally as a place to watch a big sporting event or use the monitors for trivia contests. Offer prizes, dinner specials, and other lures to encourage locals into making the restaurant a regular stop. 

An added benefit of becoming a favorite entertainment spot for residents is that the hotel could also see more room rentals as a result. For example, someone that drinks too much while watching a big sporting match may choose to stay on the property for the night rather than risk driving home. A couple on a date night may even select the location as their only spot to visit while they are out. 

Create Theme Nights

You can brighten up typically slow nights of the week at the hotel restaurant by planning theme nights. For example, you could plan a family night with a child-friendly menu and animated shows and movies on the TVs. You can also plan for holidays like Halloween, Christmas, and Valentine's Day by planning special events to show holiday-themed movies and TV shows. 


Installing a TV in your hotel restaurant will give you what you need to create a pleasant media experience for your guests. Companies that choose this route will almost always see a large return on their investment. Contact ProTVSolutions to discuss your options and learn more about how we can give you the professional and reliable services you need.